HubSpot SAP Integration

Discover the power of a unified business ecosystem between SAP and HubSpot with a HubSpot-SAP integration. As the leading provider of synchronization services between SAP on premises products and HubSpot, ERP Bridge is able to connect your SAP marketing, sales, and customer data with HubSpot CRM, in order to unlock new levels of efficiency, productivity, and customer-centricity.


Augmented Data Transparency and Precision

HubSpot-SAP integration enables real-time data synchronization between your marketing, sales, customer service efforts and SAP's comprehensive ERP system. Bid farewell to manual data transfers and human errors, as your teams can now access accurate, up-to-date information from a single, centralized platform. Say goodbye to data silos and harness the power of integrated data for better decision-making, optimized marketing campaigns, and improved customer experiences.



Streamlined Sales Procedures

With HubSpot-SAP integration, your sales team can seamlessly convert leads from HubSpot into SAP's sales orders, streamlining the entire sales process. Monitor offers, track orders and manage other customer information, all within SAP, while enjoying the ease and user-friendly interface of HubSpot. Boost your sales team's productivity and responsiveness, driving faster deal closures and fostering long-term customer loyalty.



Leverage Customer Engagements

Nurture meaningful relationships with your customers using HubSpot-SAP integration. Armed with comprehensive customer data from SAP, your marketing team can craft highly targeted and personalized campaigns in HubSpot, ensuring relevant and timely interactions with prospects and customers alike. Tailor your content, offers, and promotions to resonate with individual preferences, fostering engagement, and driving conversions.



Improve your Marketing ROI

Maximize your marketing ROI by leveraging the power of data-driven insights. With HubSpot-SAP integration, you can measure the true impact of your marketing efforts on actual sales and revenue generated in SAP. Identify high-performing marketing strategies, allocate resources efficiently, and refine your campaigns for optimal results. Achieve a higher level of marketing success by aligning your efforts with actual business outcomes.


How it works


ERP Bridge serves as the essential link that seamlessly integrates HubSpot and SAP, facilitating a smooth data exchange between the two platforms. Unlike conventional integration methods that connect through the application server via API, ERP Bridge takes a more efficient and cost-effective approach by connecting directly to the database. This methodology not only reduces operational expenses and offers data security but also enhances data transmission efficiency, ensuring businesses can optimize their processes with ease.


To initiate the integration process, users can effortlessly connect their HubSpot and SAP systems by downloading the .msi agent provided by ERP Bridge. Once installed, this agent opens up a user-friendly wizard, guiding users through the process of creating a custom view on the database. This view serves as the bridge through which ERP Bridge can access and extract the required data, ensuring a seamless flow of information between the two platforms.


One of the standout advantages of ERP Bridge's approach is its versatility in catering to unique business needs. Businesses interested in one-way integration can do some by creating a custom view on the db. Business interested in achieving bi-directional synchronization between HubSpot and SAP can implement a staging database. This staging database acts as an intermediary, facilitating a controlled and structured data transformation process. With data transformed to the desired format, businesses can then modify their integrations according to their specific requirements.


By streamlining the integration through database connectivity, ERP Bridge enables users to harness the full potential of both HubSpot and SAP without facing the limitations of traditional integration methods. Businesses can ensure data accuracy, real-time updates, and a holistic view of their operations, enabling more informed decision-making and improved overall efficiency.

HubSpot-SAP Integration Steps